We fast-track your organization into the AI era

Work with us to build up your competitive advantage and transform your AI investments into measurable business value


As the founder of AI Bridge, AI Strategist, (ex-) senior data scientist, and former Data & AI practitioner at organizations including Ernst & Young , Swiss Re, and swissQuant, Afke Schouten has over 10 years of experience leading AI projects. On a mission to help organizations generate business value through AI, Afke is listed among the important people of 2024 by Handelszeitung.

Her expertise and her ability to communicate complex ideas in an accessible manner makes her a sought-after trainer for analytics translation and a facilitator for strategy workshops. Frequently appearing in media outlets, serving as a guest on numerous podcasts, and engaging as a public speaker, Afke Schouten has become a recognized voice in the data science community.

Afke Schouten studied mathematics at Leiden University and econometrics and management science at the Erasmus School of Economics. She leads the MAS AI Leadership at HWZ Zurich and serves as the program director for the CAS AI Management and the CAS AI Transformation. Additionally, she lectures on AI and AI Management in various CAS programs.



Engaging trainings covering key aspects of AI and how to manage AI projects in an organization. The training duration is between 4 hours and 3 days, depending on the content and your specific goals.


  • Data Driven Decision Making
  • AI Management Compact
  • Analytics Translation
  • AI for Users
  • AI for Board of Directors / AI for Executives

Keynote Speeches

Expert insights on the challenges and opportunities of using AI to drive business results.


  • Transforming the Workforce: Understanding AI’s Revolutionary Impact
  • Is Your Organization AI-Ready? An Introduction to the AI Maturity Journey
  • Is AI a Game Changer for SMEs? Exploring Value, Risks, and Opportunities
  • Transforming Your Business: The Power of an AI Strategy for Generating Value

Retainer Packages

On-demand advisory and support to those in the organization who are at the forefront of driving innovation with AI.

Upskilling Strategy

Prepare for the AI journey by enhancing your teams’ AI skills. The upskilling strategy defines learning journeys including tailored content for different personas in your organization.


Hands-on workshops for organizations who are in the process of defining or refining their vision and strategy for AI.


  • AI Visioning
  • Use Case Ideation
  • Use Case Ideation
  • Use Case Definition

Public Trainings and Certification at HWZ

Certificates of Advanced Studies (CAS) and two-days seminars that prepare participants for the management of AI within an organization.:


In the Media

Diese Personen werden 2024 wichtig

Published in Handelszeitung in January 2024

Top 50 Thought Leaders to Influence Your Mind

Published on Global AI Hub in February 2022

Succes Factors for Adoption of AI in your Organization

Published on Swiss Insights in November 2021

Handelszeitung Podcast

Keine Ahnung von Artificial Intelligence? Dann sind Sie hier richtig!

So geht künstliche Intelligenz für KMU

Published in Handelszeitung in October 2021.

The Data & AI Maturity Journey Panel Discussion

Panel discussion at the Applied Machine Learning days 2022.

Ready for AI?

Machine Learning ist die Grundlage für rasante technologische Evolution. Die Frage stellt sich, sind Firmen überhaupt bereit für die Evolution? Keynote and Paneldiscussion in 2022.

Management Consulting Awards 2023

Published in Wealth & Finance International Magazine in November 2023

KI für KMU: eine Anleitung in Zehn Schritten

Published in KMU Rundschau in April 2021

Risiken, Ängste, Chancen und Nutzen für KMU

Published in Polyscope in April 2021.

The Impact of Leadership on Generating Business Value with AI

Talk at the Applied Machine Learning days in January 2020.

white wooden rack

KI ist viel mehr als nur Nebeneffekt

Die Framework-Autoren Afke Schouten und Peter Metzinger zeigen in einer Forschungsarbeit auf, mit welchem Framework künstliche Intelligenz erfolgreich in Unternehmen eingeführt werden kann.

ChatGPT – was steckt hinter dem neuen KI-Hype?

ChatGPT – ein Chatbot, der gerade in der Tech-Szene viel Aufmerksamkeit auf sich zieht. Doch was steckt hinter diesem Hype?

Jeder muss sich überlegen, was KI für den Job bedeutet

Published in Handelszeitung in April 2023.

AI For Executives - Podcast

Published on YouTube in February 2023.

There is much more behind the adoption of AI than just the “Tech”

Published on Swiss Association for MBAs in December 2022.

ChatGPT sessista?

Interview with Swiss Radio RSI in January 2023.


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